Social media is much too personal for serious business use. Email on the other hand is much more professional channel. With right amount of knowledge it can be a tool for great business relations. Fight against spam makes increasingly difficult to deliver...

Send personalized email messages and give them the impression, that you devoted your time to them and that they are important for your business. Rely on what you know Respect your customers! Personalized email campaigns have a greater effect that non-personalized. More that 80...