Businesses entering the content marketing world often follow a predictable path. First few weeks or fist few marketing campaigns everything is great. Content contains lots of important information’s and offers useful bits of advice etc. Content quality is good. But then slowly but surely things...
There is a common belief that if your OPEN rate is good that you have a lot of loyal readers in your email contact list. Not completely true. Here is why....
Content and subject line. Keep it short! Really? 2. BE CAREFUL TO KEEP YOUR MAILINGS SHORT We're sure you've heard (and probably not only once) that famous saying: you can only get the attention of your audience by creating short interesting content. But why is that? We don't...
Best day to send email. Is it Tuesday? 1. Tuesday IS THE BEST DAY TO SEND MARKETING EMAILS If you're in marketing business and are using email marketing tools there's a good chance you've heard about this one. We'll explain - Since Mondays are always the 'catching up'...
We all strive to have contact lists as big as possible. More contacts mean wider reach which consequently lead to more sales and that is mostly why it is hard to accept and respect unsubscribes.
...Employees in average spend quarter of their time reading and answering emails so it’s logical, that most have the opinion, that they are experts in proper email communication. But the truth it’s a bit different. Sheer number of emails that is read...
Social media is much too personal for serious business use. Email on the other hand is much more professional channel. With right amount of knowledge it can be a tool for great business relations. Fight against spam makes increasingly difficult to deliver...
Reaching your customers through email is still (even in 2016) one of the best and most effective ways to engage with your customers, retain them and keep them coming back. Email is also one of the strongest marketing channels for keeping visibility...
Do you know what your current deliverability rates are, how many email's was delivered and how many wasn't?
...Businesses these days pay a lot of money for social media advertisement and they are convinced that this is money well spent. And that is why next findings is so much more surprising. When we talk about conversion, based on latest study’s...
As we have already mentioned many times in articles, published at our blog, one to achieve great result need to take into account many different factors and put it into one meaningful content that attract the reader. To prove that our advices...
To prepare Email the way that receivers will also share it further is extremely difficult. So let us provide some pointers on how to achieve it.
...Email cannot achieve its full potential without sender’s excellent knowledge of Email deliverability.
...The mobile web is flourishing. Do not believe it? Let’s see some statistics: 56% of all mobile users own a smartphone.
...Good first impression is extremely important and can effect on every following email. To make one, answer questions below.
...So that we can maximize the potential Email marketing offer we must understand some basics and then go from there. Email marketing can be extremely efficient communication channel if we: respect recipients (if they subscribe to let’s say news about product X then don’t sell...
With the rise of social networks one has to ask, will the year 2014 be the year when will still going to be vise to invest money and time in Email marketing. And the answer is obvious. OF COURSE! Yes it is true that social...
Usually, when preparing new campaign and when we think about new markets, the hardest quetsion is, how to get healthy contacts list? There is no single easy answer to that. Why? Because it would be to simple, if there would be a magic button. Every bussines, every product...
How can I define the data source? The data source is the name of the table, which contains the attributes you want to transfer into your CRM. Define the data source under data to dynamics crm. ...
How do I know which mappings to set? On the left side you will see names of the crm fields. Mapping means that attributes from your database will transfer to your CRM. Select the attribute that you use in your crm, in this case an email...
I want to connect to my CRM No problem. SquizMAIL is integrated into Microsoft Dynamics CRM. Go to set up your account under settings. In the menu bar select Data to Dynamic CMR and click ADD. Enter a title. Select download and install it somewhere on your network, where you...
How can I send a thank you email to the users entering data on my landing page? When you're creating a landing page, there is a checkbox send 'thank you' email. ...
What is a landing page?In online marketing a landing page is also known as »lead capture page«. This is a single web page, most commonly used for sign up forms, email marketing, extensions of online advertisement or direct sales page which is related with advertisement....
How can I create a landing page? Create new campagin or navigate to existing one. Click create new landing page under campaign management. When creating a landing page you have multiple options. Create a landing page as an opt-in page for mailing list (if you select this option,...
How can I redirect email viewers to my landingpage? Copy the direct URL for the landing page. If you want the viewers to see the content of the landing page as an email message, then go to the campaign that you've created (or create a new one)...
How can I include a landing page in my webpage? Its simple. When you have created a landing page/form just click on insert into my page and a popup with a source code will show. You just copy/paste this code into your website and you're ready...
How can I configure opt-in page for my webpage? Select create new landing page under campaign management. Add fields you want to have and select this is an opt in page and the proper mailing list. ...
How can I see if my campaign is successful? It's easy to see statistics for your campaigns. You just navigate to Marketing results in the menu bar and select How are we doing. Select the proper campaign and click refresh. The analysis for the selected campaign will show. Here you...
How can I prepare a file with contacts to import? SquizMAIL support import from .csv (comma separated values). Import under contacts management. Double click on the previously created mailing list or create a new one. Select import. In the first line of every column you can write column names so...
Seamless integration with Microsoft CRM Dynamics 2011 is one of advantages, which are available to SquizMAIL users. Campaigns, sent with SquizMAIL are visible also in CRM and vice versa. CRM users prefer to work on one product. In this case our integration brings SquizMAIL into CRM...
At SquizMAIL, we do email marketing and social media marketing for small and medium businesses, and we do it right. Team with us to give your customers a world-class marketing solution. Then sit back and reap the rewards of generous revenue sharing and commissions,...